Automated Appointment Reminders and Follow-ups:  

Integrating PatientNow with Mailchimp enables tracking of patient appointments and syncing this data to create automated email campaigns. Mailchimp sends appointment reminders to patients a few days before their scheduled visits and follows up with emails for feedback or post-appointment care instructions. This automation reduces no-show rates and enhances patient engagement by ensuring timely and relevant communication.

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Targeted Health Campaigns Based on Patient Data:  

By leveraging PatientNow’s data on patient demographics, medical history, and past treatments, patients can be segmented in Mailchimp based on criteria like age, treatment history, or condition. Targeted health education content or promotional offers are then sent, enhancing marketing efforts by delivering personalized and relevant information, which improves patient satisfaction and retention.

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Reactivation Campaigns for Inactive Patients:  

Utilizing PatientNow's patient data, Mailchimp can automate campaigns aimed at re-engaging inactive patients. These campaigns can include personalized messages encouraging patients to schedule appointments, update their health information, or take advantage of special promotions. This helps in rekindling patient interest, boosting re-engagement rates, and maintaining a strong patient-provider relationship.